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Millions of people come to LinkedIn daily to share news, ideas, and opinions. Sharing this content on LinkedIn keeps you visible on your network and lets you make meaningful conversations with colleagues, clients or customers. But then they have to see your content. How do you increase the chance people read your articles?
Make sure you find LinkedIn articles and find your articles better. Below are two useful LinkedIn tips to get this done:
1. Multimedia to make your content stand out
The LinkedIn interface has been refreshed so you can easily catch the attention of your audience. It not only looks better, but it's also easier to add multimedia like photos, videos, presentations or podcasts. Research shows that articles with visuals have 94% more reach. You just have to click on the multimedia icon.
2. Hashtags to be found better
You may not expect it, but also on LinkedIn, you can use hashtags Add hashtags so others can easily find your content if they search for this hashtag. If people search for this specific hashtag or topic, your article will also appear as an option.
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