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The better score in search engines like Google .. Who does not want it now ?! You've heard of tips and tricks to get better in Google. That's actually half way and half not true. There are not really simple tips and tricks that suddenly show you at the top. Was that so easy
And are things known that search engines look at when they visit your website? For example, they look at;
- Which texts (literally: words) are on your website.
- The name of your website.
- The links / URLs that are on your website.
- The images that are on your website.
- The text format that is being used.
- And much more.
Three things that search engine robots look at
All of the improvement points that you can use to score higher
To summarize briefly (emphasis on very short) there are three different things that search engines look at;
- The content on your website. See list above for some examples.
- The technique of your website. (among other things, safe with SSL, responsive technology, those kinds of things).
- External factors, such as link building.
What link building is and why you should keep up with this
One of the external factors is to ensure that your website URL will be posted on other websites. If other websites link to your website, there must be some interesting (search engine robotic logic). What's even better: when related websites link to your website. Setting up links to your website is called link building.
Do you now need to trade like a male link with people (they place your link on their website and vice versa)? No, do not do that! The links are much less valuable when you link to each other's website.
What are some good ideas for link building?
- Provide good content on your website and write a lot of blogs. People are more likely to link to a website with useful information than to a website with badly written texts. Sounds logical, right?
- Provide sharing buttons on your blogs if you want your blogs to be shared on social media.
- Write guest blogs. An article on another's website.
Write a guest blog
Many websites offer the opportunity to place a guest blog. Choose a website that is related to your website! And ... What is very important; make sure you can post a link to your website, otherwise, you will write the guest blog (more or less) for nothing. Many websites do not allow you to link to your website. Please take care of this and make sure you are not surprisedyou also want to score better in search engines like Google?
And do not you want to find all kinds of information and tips? Especially for people with WordPress websites, I have developed an online course, explaining everything (in a low-threshold way) about SEO and search engines.
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