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Online marketing is actually not that difficult. In this article, I explain what the foundation of an effective online marketing strategy is. One of the three spearheads is the generation of visitors, also called traffic, to your website. In this weblog, I give you twelve ways to get more visitors to your website.
# 1. Write Good Articles (Content)One of the most effective ways to get more visitors to your website is by writing all the great articles. They say 'content is king'. The better your items are, the more likely visitors will find you. The reason for this is very simple. Search engines aim to offer people looking for something relevant information. When you write a good article that is relevant to users, chances are that a search engine provides your website to the one who searches. The better your items, the greater your chance of being found.
# 2. Use social media to lead followers to your articles many entrepreneurs have all kinds of social media profiles without thinking about an effective strategy to deploy them. And that's a pity, because probably you can get a lot more from your social media if you think about it strategically. Begin with the end goal in mind. the ultimate goal should be to make sure someone visits my website, finds relevant information for him, and then takes the desired action (conversion). So think about how you can use your twitter, facebook, youtube, Pinterest or linkedin account to bring visitors to a specific page on your site.
# 3. Make use of Facebook Comments A very effective way to get more visitors to your website is to use Facebook Comments on your website. Through this system, visitors can respond to the articles you have written. Comments on a specific article will then automatically appear on the timeline of the person in question. People from the circle of friends who responded will see that your website exists and may be clicked. Do you have WordPress? Then it's very easy to use facebook comments: there's a special plugin for making it easy.
# 4. Put a specific link in your email signature how many emails do you send on average per day? If you get the same volumes, then I could just be hundreds. And under each email you can (automatically) link to your website. Because many people now have their website under an email signature, it is very effective to insert a piece of text with a link to a specific article or page. For example, a text like: "More visitors? Read here 12 ways to get more visitors to your website. "
# 5. Sending a Newsletter Getting visitors is one thing, making sure visitors return is something different. One of the strategies to ensure that existing visitors return to your website by creating a newsletter. For example, send your customers an email with the three most read articles once a month and you will notice that many of your newsletter readers will visit your website.
# 6. Buy traffic and you know that your visitors can simply buy? Via programs like Adwords, Facebook Ads or Linkedin Ads you can create small ads. You only pay when people click on your link and so it's a very effective way to get targeted visitors to your website. Only people who want to know more about what you offer them (and what's in the ad) will click on your website.
# 7. Write a guest blog Guest blogs are a great way to create more brand awareness on the web. When you write an interesting article on someone else's website, you will be seen as an expert immediately. Additionally, by writing a guest blog, you reach a wider audience than when writing on your own website. Ask people from your network if you can write a guest blog for them. That's win-win: they get a good article without having to do anything and you get more brand awareness.
# 8. Use a QR code on your business card.You may have heard of a QR code. That's such a square with a black border around it and seemingly random cubes. Such a QR code makes it easy to add and add to your business card. When someone gets your business card, he only has to scan him with his smartphone and he will be right on your website. This is useful, for example, to direct people directly to a page where they can subscribe to a newsletter. Create a QR Code yourself? This can be found free of charge on this website .
# 9. Send a personal mail to your network even more effective than writing a guest blog is sending a real personal mail to your network. Have you written a relevant article? Send an email to people who you think they are having a problem with. When your article is good enough, your relationships will forward your article to others.
# 10. Be active on forums, facebook and linkedin groupsDid you know that hundreds of thousands of people are active every day in the most diverse groups? In what industry you are: Also in your industry there are various user groups that you can contribute to. Respond to articles and questions from other people and enter into dialogue with them. This makes them curious about who you are. As a result, the chance is that they are looking for your website.
# 11. Create videos via Youtube and add a link to your site. You probably already know that you can upload videos to Youtube. But did you know that you can add a link to your website via Youtube? This is also called an "annotation" and through this link you will learn how to add annotations to your videos in a few steps.
# 12. Respond to blog posts (like this!)The last but certainly not the least way to get more visitors to your website is by responding to blog posts. It is especially important that you add value. If you read a blog article somewhere and you have suggestions or additions yourself, it's very effective to respond. If your response is good enough, other readers will click on the website you filled in and you will get extra visitors. Add the act directly to the word? Leave your comment below and tell me which ways you already use to drive more traffic to your website!
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